The goal of the Digital Detox app is to raise awareness around screen habits and support users in setting achievable screen time reduction goals. Through engaging visuals, motivational gamification, and clear data insights, the app encourages users to maintain a balanced digital lifestyle.
Engaging Welcome Message and Visuals
The app's welcome message, "Ready to Take Control of Your Screen Time?" directly addresses users' intentions, instantly engaging them by acknowledging their desire for managing screen time.
Serene and calming imagery like nature scenes were chosen to contrast the digital-centric life, evoking a sense of tranquility and encouraging users to disconnect momentarily.
Screen Time Summary with Graphical Representation
A large, easy-to-read display of "Today's Screen Time" serves as an immediate focal point, allowing users to quickly assess their current usage.
Utilizing bar graphs aids in visualising daily/weekly trends and goals. This visual representation helps users identify patterns and progress towards their set goals, fostering self-awareness and motivation for change.
Primary Call-to-Action (CTA)
The prominent CTA, "Set Your Goals" is strategically positioned to guide both new and returning users, encouraging them to take action towards managing their screen time effectively.
The vibrant colour contrast used in the CTA draws immediate attention, prompting users to explore goal-setting or progress tracking features.
Gamification Highlights
Incorporating elements like levels and badges taps into users' inclination towards interactive experiences. It transforms screen time reduction into an engaging journey rather than a mere task.
Snapshots of progress or badges are displayed to entice users with achievable milestones and rewards, fostering a sense of accomplishment.
Navigation Access
Intuitive and minimalist icons at the bottom facilitate easy navigation, ensuring users can seamlessly explore essential app sections like Home, Community, and Account.
Clear, universally recognized symbols were chosen for effortless and intuitive navigation, contributing to a smooth user experience.
Daily Inspiration
Offering daily motivational content, such as quotes and challenges, reinforces users' commitment to a healthier digital lifestyle. This feature aims to provide constant encouragement and support throughout their journey.
Use of attractive typography and subtle animations helps the daily inspiration stand out, motivating users to engage regularly.
Outcome & Key Learnings: This project emphasized the importance of balancing simplicity with engagement, especially in single-page designs. Learned effective ways to use animations and carousels to convey information while keeping the design clean and focused.